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DoctorOnCall has entered a partnership with Shopee Malaysia to offer more COVID-19 test options to users. The former’s official store on the online shopping platform will be offering users COVID19 real-time reverse transcription polymerase chain reaction (rRTPCR) tests for purchase. Users are also able to buy vouchers on Shopee which allows them to purchase medication and have them delivered to their homes safely, added DoctorOnCall. At the same time, both parties will co-host a health education and awareness series on Shopee Live, the platform’s in-app live streaming feature. The series of live streams will be broadcasted on three separate days: 8, 15 and 22 May 2020 with each session airing at 10:30am respectively. It will feature representatives from health companies such as Qualitas Medical Group, Pfizer Malaysia and CARiNG Pharmacy. Topics discussed include regarding the various testing options for COVID-19, the importance of immunisation, and other health related subjects. http...

Nike is urging Brazilians to point their smartphones at the sky to unlock exclusive content as part of the mobile campaign for its Air Max 2090 sneakers. Nike in partnership with WPP's AKQA São Paulo agency set up a microsite that customers need to visit before raising their phones upward to see an AR cloud in the shape of an Air Max sneaker. After finding the AR cloud, mobiles users can unlock a new song and music video from hip hop artist Djonga, along with interviews, tracks and videos from other artists such as McSofia. Desktop users can scan a website QR code with their smartphones to open the mobile website, which asks for permission to access a smartphone camera.  Nike's AR experience aims to reach Brazilian customers who are stuck at home during the pandemic, providing them with access to exclusive content they can enjoy on their mobile phones while also promoting its latest Air Max sneakers. The AR experience is accessible on a mobile website, removing the extra step...

Mobile usage has increased during typical working hours, possibly indicating that consumers are using their smartphones while also relying on their desktop computers to work from home during the coronavirus pandemic, as per a new study. Consumers also are staying up later on weekdays while using their phones.  Mobile users have tended to increase their usage of web browsers rather than apps as their media consumption habits change. The growth in internet usage is linked with consumption of information rather than entertainment. Consumers have tended to view more serious topics like finances, the economy and healthcare, while cutting back on lighter topics like celebrity entertainment news. Location data revealed unsurprising results as authorities ordered lockdowns on public gathering places. Consumers showed greater demand for products such as books and news, electronics, food and entertainment and toys, a sign of doing more stay-at-home activities. https://www.businesswire.com/...

Google has now announced the Web Vitals initiative which aims to provide “unified guidance for quality signals that are essential to delivering a great user experience on the web”.  • Core Web Vitals are a subset of all the Web Vitals that apply to all web pages, should be measured by all website owners, and will be surfaced across all Google tools. Currently, these Core Web Vitals focus on three aspects of the user experience — loading, interactivity, and visual stability — and include the following metrics:  • Largest Contentful Paint (LCP): measures loading performance. To provide a good user experience, LCP should occur within 2.5 seconds of when the page first starts loading.  • First Input Delay (FID): measures interactivity. To provide a good user experience, pages should have a FID of less than 100 milliseconds. https://www.xda-developers.com/google-announces-web-vitals-initiative/

WeChat has introduced Wechat Retail Growth Plan is intended to help global businesses and brandsstrengthen their understanding and use of WeChat’s tools and functions to better resolve the challenges created by the coronavirus pandemic. The plan uses several recent services launched by WeChat, including WeChat Live for businesses – which allows them to interact with customers and generate sales via live streaming – and WeChat Work 3.0, which has become a key platform for remote working during the pandemic, connecting enterprises with customers. WeChat’s key services promoted by the growth plan also include 1 on 1 Consultant – which allows retailers to tap into existing user bases and manage fans as well as initiate direct conversation with followers – and WeChat Pay, which has encouraged cross-border e-commerce, local orders and scan-and-go self-service during the pandemic. https://insideretail.asia/2020/05/04/wechat-launches-plan-to-stimulate-retail-growth/

Ride-hailing giant Grab has offered its employees “flexible working arrangements” such as no-pay leaves, reduced working hours, and sabbaticals. The company has opened the options to teams across the region with “excess capacity.” Employees can take them on a voluntary basis. The company might no longer be able to provide drivers with extra financial support if the city-state decides to extend its circuit breaker restrictions beyond June 1. https://www.techinasia.com/grab-offers-leaves-reduced-working-hours-staff